"An iconic restaurant supplier who, after decades of doing things well, had become stale and predictable. Their clients had changed, and were asking for more than durability and cost savings. They wanted contemporary style and updated options to express the attitudes of their restaurants.
Together, we created a clear direction - hire a range of designers to rethink each category, and produce a thoughtful signature piece for each line, and then use this story to future proof the brand.
Beyond the brand advice, we produced a wonderful glass line together. Formally timeless, they featured a gorgeous splash of colour to create a one sided stained glass effect. Lovely on the shelf, in the hand, and not over taking the contents of the glass...entertaining but not being a snob about it.
The technique was quite an undertaking. It turns out that creating the colour fades on only half the glass, with all the stress and toughness that the brand is known for, was a real challenge, and I was thrilled to work with a NASA glass laminate engineer to produce the final results"