Eliane Cadieux developed a matching visual identity concept for the Canadian Ski Museum / Musée du ski Canadien, including a detailed branding strategy as well as the entire graphic design for print and web. Her approach was to create a visual identity concept that reflects the traditional heritage and the connection to Canada’s beautiful nature and mountains. The selection of images consists of different promotional materials, a stationery set, business cards, an informative brochure design, and a website concept. It’s a very successful work based on uniform and appropriate design elements.